What is restaurant analytics?
Restaurant analytics is the process of analyzing data from restaurants or fast food services to increase revenue , manage inventory, make better marketing campaigns.
You will be able to know what drives your profitability. Knowing what drives profitability will help you focus
With restaurant analytics, you will get to know the favourite dishes, ordering trends, customer reviews, take away, home delivery.WAYS
WE HELP OUR CLIENTS
Our clients partner with us to :
Understand their customers needs and improve their experience. We leverage data to assist our clients in identifying their target market and also to strengthen their customer relationships and foster loyalty. With customer segmentations, our clients are better equipped in choosing their restaurant’s menu, inventory, and prices.
Leverage personalisation to increase sales . We help our restaurant clientele to segment their customers based on traits like gender, age, region and marital status. This helps them to identify more efficient ways of promoting advertisements to these particular groups.
Personalization is the key to a fulfilled and happy customer base. For example, surprising customers on their birthday is known to keep them coming back to buying from brands.
Improve your financial flow. To succeed in the restaurant business, you need to employ a wide range of strategies. Offers, deals, discounts, and even partnerships will most probably be among your growth tactics. While all these can prove their worth in the long term, you need to also pay attention to how you schedule them around your budget.
Restaurant analytics can give you the insights you need to spread your tactics and always be on the plus side financially. By correlating deals with revenue, you’ll learn whether or not a particular strategy is bringing in the desired results or if it’s, on the contrary, bringing you down. Plus, you’ll have a much better way to assess each tactic’s performance and make any necessary adjustments to get the results you’re after.
Revise Menus. The menu is the pulse of a restaurant. Finding the cause of a menu’s success or failure can be exceedingly challenging. We take advantage of analytical insights(looking at repeat orders, the most popular meals, and customer evaluations) to ascertain why a particular menu succeeded or failed. As a result, our clients are able to revise their menus to meet customers’ taste and preferences.
Expand on new trends. We take advantage of analytics to identify new trends for our clients to modify menus and offers to satisfy demand. This helps our clients to always stay on top of demands , thereby attracting a larger share of the market. Consequently, our clients always outperform their rivals.
Evaluate employee performance and boost productivity. We evaluate the output of our clients’ team using metrics like response time, tips, and client reviews. We also analyse employee reward programs as a reliable way to monitor their productivity.
Our clients are able to explore strategies to motivate their team members and also, issue a warning for those who fall short of their objectives. Subsequently, our clients always have extremely productive teams all the time.